One small step for man, one giant step for Whiskey Design and MAPP Technologies: Kansas City’s award-winning branding and advertising shop, Whiskey Design (whiskeydesign.com), announced that it has been hired by MAPP Technologies to help the aerospace, marine and power-gen manufacturer blast off with a complete rebrand.
“We couldn’t be more excited to work with a company that has such a rich history,” said Whiskey Design owner and creative director Matt Wegerer. “They’ve earned a brand that’s the envy of the industry, and we can’t wait to deliver. Growing up around such military jets as the F-4 Phantom and F-16 Falcon, and having watched Tom Hank’s “Apollo 13” way too many times growing up — working with a company that has been on the leading edge of some of these same technologies is a bit of a dream.”
MAPP (mapptechnologies.com) was founded in the early 1950s and specializes in the custom machining of precision parts, sheet metal, finishing and total contract assembly for a wide customer base. A large portion of their work supports various branches of the U.S. military, as well as government-backed space exploration.
“You might not think of Joplin when you think about America’s journey to space, but we’ve been there since day one,” said Luis Coreano, CEO of MAPP. “We made parts that helped keep Neil Armstrong alive when he first stepped on the moon in 1969. MAPP has designed and manufactured equipment for the new Orion spacecraft that’s going to be taking humans to Mars in 2030 and for the U.S. Navy Nuclear Fleet.
“The professional and creative culture within Whiskey Design made this project nearly seamless,” said Todd Barnes, executive vice president of sales and marketing for MAPP. “It’s been a profound pleasure working with a team of this caliber.”
As part of the floor-to-ceiling rebrand, Whiskey Design has started to develop a new brand position, identity, brand standard, temporary website, sale materials and collateral, as well as helping in the redesign of the company headquarters.
About Whiskey Design
Whiskey Design is an award-winning design studio based in Kansas City, Missouri, that knows how to “Raise a Ruckus.” They specialize in creating unique brands that are unrivaled in their respective industries. And like all great craftsmen, they know that there’s no substitute for creativity, problem-solving and dedication to perfection.
About Mid-America Precision Products, LLC
MAPP has a long history in machining and fabrication dating back to 1950 when it was founded as Spike’s Tool & Die. While ownership changes have occurred over the past 60-plus years, our core capability of manufacturing and repairing critical components to OEM print specifications continues. Our experience in specialized process capabilities, from raw material through machining, welding, coating, assembly and final inspection, allow MAPP to provide best-in-class value, quality and just-in-time delivery to our customers.