Leawood-based advertising agency, Muller Bressler Brown (MBB), recently developed a series of portraits commemorating breast cancer survivors for the Susan G. Komen Greater Kansas City Affiliate. The series celebrates Susan G. Komen Greater Kansas City’s 20th anniversary.
Over the past two decades, the Komen Kansas City chapter has raised more than $10 million; 75% of which stays in the Greater Kansas City area and 25% which supports global research efforts. The portrait series spotlights individual local survivors and uses their own inspirational quotes about the Susan G. Komen foundation and what it has done for them.
“We are thrilled to celebrate our anniversary in Kansas City by showcasing the true leaders of our cause – the survivors,” said Carli Good, Executive Director of Susan G. Komen Greater Kansas City. “MBB’s team truly captured the essence of our mission by highlighting the strength of these beautiful women in this portrait series.”
The portrait series has proven to be quite successful since its debut in April. Plans are in the works to create 14 additional survivor portraits – for a total of twenty – to celebrate all 20 years of local giving. Since the anniversary portraits, MBB has also created a poster for the foundation to commemorate the Race for the Cure annual fundraiser.
“We knew we wanted to create a series that captured the personalities of these women,” said Amy Young, Associate Creative Director at Muller Bressler Brown. “We decided to incorporate a local angle, since most of the money raised here in Kansas City stays here in Kansas City.”